Blog

1 Nov 2018

CA Sports Marketing – Hyundai’s Activation

Our partner CA Sports Marketing has started Hyundai’s activation with Atlético de Madrid. Here’s an example of how Atletico’s junior fans enjoyed the match as Escort Kids. They had the chance to get to know their idols and fulfill a dream.

 

15 Oct 2018

Latveria Design in Cersaie

Our partners from Latveria Design attended Cersaie, which was held in their home town Bologna.

Cersaie, the world’s leading show for the ceramic tile and bathroom furnishing market, was a great success this year with more than 100,000 visitors and 840 exhibitors from 40 different countries.

As always there was a lot of innovation in terms of product design and layout of the tiles. It was also interesting to see the usage of over sized tiles as well as the implementation of tiles in unconventional surfaces.

We look forward to the new edition in 2019.

 

 

 

 

28 May 2018

Sports Marketing – A powerful tool in globalization

Sports is universal and sports marketing is one of the most powerful tools for brands in their globalization journey. That’s why SBA Consulting has partnered with CA Sports Marketing to link Turkish companies with world famous sports clubs of Spain, UK and France which are admired and supported globally.

7 May 2018

Marina Yachting FW 18/19 Catalogue by Latveria Design

Our strategic partner Latveria Design has been collaborating with Marina Yachting for many years and once again carried out the photo shoot for its 2018-2019 Fall/Winter catalogue.

Marina Yachting blends technical functionality with timeless fashion elements and offers protective, light and elegant garments. The catalogue showcases the collection’s high quality and innovative aspects. We always share the same excitement and the anticipation before every photo shoot and Marina Yachting never fails to amaze with its iconic collections.

Please feel free to contact us for more information on our services before launching your next collection.

You may reach the Marina Yachting FW 18/19 Catalogue from the link below.

Marina Yachting FW 18/19 Catalogue

 

 

30 Mar 2018

Latveria; creativity, intelligence and fun at work

Our strategic partner Latveria Design carried out the photo shoot for Julius, one of the private brands of GrandVision, a global leader in optical retailing. Latveria has been mandated by GrandVision which has more than 6,000 shops around the world, to carry out the creative work for 3 of their global brands.

The photoshoot took place in Milan and reflected the Latveria team’s creativity, intelligence and fun at work

Latveria Design, a Bologna based Communication Agency provides visual design solutions. Latveria transfers their communication skills onto the luxury, fashion and design world, from labeling to communication campaigns, books, catalogues, movies, product graphics, textile design and patterns, POP and B2B materials, mascots, vision books, retail systems, packaging, fair booths, events, and many more that makes a brand.

12 Feb 2018

UK Tech Investment Conference

We attended the UK Tech Investment Conference today, organized by the Department of International Trade.

The overall concept of the conference was to explain how a Turkish company can set-up a new business or expand its existing business in the UK and what are the key steps to follow. The various speakers focused on subjects such as business plan preparation, visa applications, bank account setting and more. The speakers also mentioned the various grants and funds presented both by the UK and the Turkish governments.

The main points that all speakers and panelists shared was that the entrepreneurs should have a clear business plan ready to enter the market, to develop the business and even to draft an exit strategy.

The UK ranks 6th at ‘ease of doing business’ and 80% of start-ups are international companies in the UK. Therefore it is a promising market especially for IT start-up companies.

1 Feb 2018

Werner International Heimtex Impressions

The Werner International team was at Heimtex as always.  The fair was busy as usual, the show has appealed to around 70.000 visitors from 135 countries in January 2018, with 2,975 international exhibitors.

We have observed a growing trend towards bio and natural fibers, and a focus on sustainability, including the usage of recycled materials from second hand garments and PET bottles. The garment industry has been utilizing recycled PET bottles for polar fleece garments for many years. Now, we have observed that the home textile industry is also following this trend to make use of this technology to blend with the cotton fibers generated from second hand garments.

15 Jan 2018

Henry Cotton’s FW 17/18 Catalogue by Latveria

Our strategic partner, Bologna-based Latveria Design, carried out the photo shoot for the Henry Cotton’s Fall Winter 2017/18 Collection, you may reach the catalogue from the link below.

Latveria’s creative perspective has been quintessential in reflecting the brand identity, while at the same time focusing on the product details.

We are proud of our team and we look forward to the next photo shoot…

Henry Cotton’s FW 17/18 Catalogue

29 Sep 2017

Apparel Textile Sourcing Canada 2017 Post-Show Report

ATSC 2017 was a big success with 250 manufacturer exhibitors from 20 countries and an increase in attendance by 67% from 2016.

Click here for the ATSC 2017 Post Show Report

 

 

19 Sep 2017

Werner International – New Twist (09/2017)

MESSAGE FROM THE PRESIDENT of WERNER INTERNATIONAL,
Mr. CONSTANTINE RAPTIS

Dear colleagues and friends,

At Werner International, we are proud of our rich history and the core principles that define our relationships with clients. We are committed to assisting our clients to preserve and grow their business and enrich their reputation. Since 1939, we have thrived by providing thoughtful, unbiased and objective advice to our customers.